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CCTV Ad Agency to IPO in HK

China Business News, 4/30/08

CTV Golden Bridge International Advertising (HK), which operates in mainland China through subsidiary CTV Golden Bridge International Media, has applied to list on the Hong Kong Stock Exchange. The firm is planning a USD 100 mln IPO before the end of June, with Morgan Stanley acting as the underwriter.

CTV Golden Bridge primarily operates TV, print and Internet media advertising, as well as news and public relations services. It is one of CCTV's largest advertising agents.

Keywords: CTV Golden Bridge online advertising TV advertising advertising CCTV Hong Kong Stock Exchange Internet IPO Morgan Stanley television


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