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Taobao to Release App Store on Jan 15

Sina Tech, 1/11/10

According to industry sources, C2C and B2C e-commerce site Taobao's app store, "Taobao Xiang" ("Taobao Chest"), will officially launch on January 15. At that time, Taobao will announce the store's business structure, operational model, and the cooperation and support policy for developers. 30 outstanding apps from Taobao's 'Win@Taobao' app design and development contest will be the first batch of apps made available on the store.

The Taobao App Store will provide a sales platform for independent software vendors (ISV). The Taobao App Store will appear in the site's "My Taobao" section, as well in its AliTalk instant messaging software. Prices for applications are set by the ISVs, with Taobao verifying the apps. Both parties will take a portion of the revenue.

Editor's Note: For more background on this topic, please see "Update: Taobao Open Platform Users Exceed 10,000" MD 9/02/09 and "Taobao App Store to Open Beta in January" MD 12/01/09 issue.

Keywords: e-commerce Taobao Internet B2C C2C app store Taobao Open Platform

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