Marbridge Daily

<- June 03, 2010 ->

Sina Microblog Partners with CC Video

Sina Tech, 6/03/10

Sina's (Nasdaq: SINA) microblogging service has formed a strategic product partnership with online video service platform provider CC Video ( to feature a "Share on Sina Microblog" button for all content on CC Video's own video site (

Established in 2005, CC Video provides video products and installation services for over 100,000 video websites. is CC Video's streaming video broadcast platform, having received an Online Audio-Visual Broadcasting License from China's State Administration of Radio, Film and Television (SARFT) in February 2010 and partnered with a number of television stations, copyright holders and popular websites to provide licensed as well as original user-generated content, along with local news, entertainment and variety show programming.

A representative for Sina Microblog said that the share button is the first step in the partnership, and continuing cooperation will further integrate the two companies' technology and products.

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