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Chinese Authorities to Curb Astroturfing

Guangzhou Daily, 1/04/11

Wang Chen, director of China's State Council Information Office, recently announced that central authorities have paid close attention to the recent phenomenon of "submerged armies" ("shuijun," literally "water army") or astroturfing, and are investigating possible legal remedies.

"Submerged armies" refer to the practice of hiring large numbers of internet users to promote or attack a particular topic, person or product online by flooding major online forums with posts.

Keywords: Wang Chen law regulation online advertising Internet State Council Information Office

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