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Baidu-Rakuten, Minsheng Bank Offer B2C Merchant Loans

Tencent Tech, 3/14/11

Chinese e-commerce site Lekutian.com, operated by Chinese internet company Baidu (Nasdaq: BIDU) and Japanese e-commerce retailer Rakuten, recently announced a partnership with China's Minsheng Bank in providing a 'merchant' loan service for small and medium-sized enterprises, with lines of credit extending up to RMB 50 mln.

Lekutian's role will be to recommend to Minsheng Bank outstanding e-commerce businesses which meet loan criteria, and guide loan seekers through the entire application process.

Keywords: e-commerce Internet Minsheng Bank B2C Baidu Rakuten BIDU

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