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Shanda Integrates Tuita with Online Literature Platform

BiaNews, 6/10/11

A spokesperson for Chinese online media provider and online game developer and operator Shanda Interactive's (Nasdaq: SNDA) "rich microblogging" product, Tuita.com, said today that Tuita has partnered with Shanda's online literature subsidiary, Cloudary, to allow users to directly search, read, share, and comment on Cloudary titles from within Tuita. The spokesperson said that further integration with Shanda's video, music, and other content resources would be forthcoming.

In addition to Tuita's existing text-posting functionality, the spokesperson said, the new integration with Cloudary added a Cloudary Search feature to the microblogging product. Tuita users can read Cloudary titles, post free excerpts of the titles to their blogs, and purchase complete works.

Keywords: online music online video Shanda Internet online literature SNDA microblogging Cloudary Tuita online gaming blogging

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