Suning.com Processes 3 Mln Singles Day Orders
TechWeb, 11/12/12
Li Bin, Executive VP of Chinese consumer electronics and home appliance retailer Suning's (002024.SZ) Suning.com B2C platform, revealed details of Suning.com's November 11 "Singles' Day" sale in a microblog posting today. After receiving nearly 1.5 mln orders on November 9 and 10, Suning.com received another 1.5 mln orders on November 11, for a three-day total of nearly 3 mln orders, and year-on-year sales volume growth of more than 2,000%.
Editor's Note: For more background on this topic, please see "Suning to Start Singles Day Promotion Early" MD 11/05/12 issue.
Keywords: Internet B2C Suning sales volume 002024.SZ Li Bin Singles Day Suning Yigou marketing e-commerce
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