Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

Sina Microblog Begins Carrying Targeted Taobao Ads

Marbridge Consulting, 4/28/13

Chinese internet company Sina's (Nasdaq: SINA) Weibo microblogging platform has begun displaying user-targeted ads from Hangzhou-based C2C & B2C e-commerce site Taobao at the bottom of user news feeds. The right side of the user news feeds also displays a "hot commodity recommendation" Taobao ad.

Editor's Note: For more information on this topic, please see "Rumor: Alibaba, Sina Microblog Close to Inking Deal," MD 4/27/13 and "Sina Microblog Partners with Taobao on Newsfeed Ads," MD 4/18/13 issues.

Keywords: e-commerce Taobao Internet B2C C2C Sina microblogging online advertising SNS advertising

« Prev Index Next »
Disclaimer

Feedback

Please note, all fields are required.
None of your personal information will be shared with third parties.

SendingSending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Search

Search Marbridge Daily

Marbridge Reports

Baidu, Alibaba, Tencent, JD, & Xiaomi M&A Matrix - Q3 2018
Chinese Mobile Gaming Industry Matrix - Q3 2018