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China Telecom Launches Service Platform for Internet Firms

36Kr.com, 1/23/14

China Telecom (NYSE: CHA; 0728.HK) has launched its enterprise-facing integrated services platform. The platform will provide internet companies in China with services including "smart" internet speed boosting, escrow payment, internet communications, LBS service, ID verification, and mobile data partnerships. Internet companies will now be able to offer end users improved China Telecom phone number login for internet company apps, "privilege services" (free data, SMS, and storage), improved mobile payment, and other services. During the press conference to announce the new platform, China Telecom signed service platform agreements with Chinese internet firms Tencent (0700.HK), Baidu (Nasdaq: BIDU), Alibaba Group, and Youku Tudou (NYSE: YOKU).

China Telecom has introduced two models of data partnership on the platform: "Liuliang Zhitongche" and "Liuliang Bao." Liuliang Zhitongche allows companies to purchase mobile data to be gifted to users nationwide in order to boost usage rates of internet company apps. Liuliang Bao allows users to earn data by downloading particular apps, with the cost of the bonus data provided borne by app developers on a per download basis. Users are awarded "Data Coins" ("Liuliang Bi") in their accounts to keep track of data obtained on the platform.

Keywords: enterprise product China Telecom mobile data wireless 0728.HK CHA

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