Sina Tech, 4/08/14
According to a source close to Chinese online game developer and operator Giant Interactive (NYSE: GA), Giant has entered into a strategic partnership with Canxin Productions, the producer of China's popular talent show program The Voice of China, to jointly develop a line of games adapted from popular Canxin TV shows. The source confirmed that the first game resulting from the partnership will be a self-titled mobile game based on an unnamed Canxin-produced TV program.
Canxing's portfolio of TV shows includes The Voice of China, Sing My Song, and Amazing Chinese, among others.
Editor's Note: To help gaming enterprises and industry analysts gain a comprehensive overview of China's major mobile game developers, publishers, distribution platforms, mobile games, and mobile game industry M&A deals and partnerships, Marbridge has recently released its Q1 2014 Chinese Mobile Gaming Industry Matrix.