Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

Rumor: Innovation Works Invests USD 1 Mln in Tumblr Clone

Tencent Tech, 2/24/11

An industry source told Tencent Tech today that, a lightweight blogging platform founded by Xu Chaojun, former president and chairman of Shanda Interactive's (Nasdaq: SNDA) chess and board game developer subsidiary Hangzhou Bianfeng, had received at least USD 1 mln in investment from Beijing-based incubator Innovation Works. The source said Xu had been listed as part of Innovation Works' "star entrepreneur" plan, and given an office at the company. is similar to the US-based, which is blocked in China, in offering a simple, lightweight blogging and social service. Users can create new posts or share content they like with the click of a mouse. The site offers "Text," "Photo," "Essay," and "Video" blogging types. Diandian is currently in closed, invitation-only beta.

Xu Chaojun previously said that Diandian was close to completing its first round of funding, and that further details would be available after the deal was signed.

Editor's Note: For more background on this topic, please see "Bianfeng President Leaves for Mobile Internet Start-Up" MD 2/16/11 issue.

Keywords: Diandian microblogging HR Xu Chaojun Internet blogging funding wireless mobile Internet Innovation Works first-round VC


Please note, all fields are required.
None of your personal information will be shared with third parties.



The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports