Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

Rumor: Taobao to Launch Open Platform for Major B2C E-commerce Firms

DoNews, 9/16/11

An industry source said today that Hangzhou-based B2C e-commerce platform Taobao Mall will launch an open platform for major B2C e-commerce firms next week, at which time the site will also unveil an all-new logo.

Taobao Mall said that it would announce a new strategy and management policies next week. One of the two major changes to Taobao Mall administrations will reportedly be the introduction of two new service plans charging vendors RMB 30,000 or 60,000 per year - as compared to current "technical service fees" of RMB 6,000 per year. The new service plans will reportedly offer vendors conditional end-of-year refunds of part or all of their technical service fees, depending on store performance, quality of service, and other metrics.

Keywords: e-commerce Taobao Internet strategy B2C Taobao Mall open platform


Please note, all fields are required.
None of your personal information will be shared with third parties.



The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports