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China Strengthens Rules for Online AV Content Production and Broadcasting

SAPPRFT, 6/01/17

China's State Administration of Press and Publication, Radio, Film and Television (SAPPRFT) has published additional regulations concerning the production and broadcasting of audio and visual programming on the internet.

Online A/V programs must use standard Chinese, while avoiding excessive use of homophones, and any usage of misspellings or internet slang. Online A/V program service companies and production companies must strengthen regulation of language used in naming, scripts, subtitles, and voice overs.

Television series and films not submitted to SAPPRFT for approval cannot be broadcast online. Unapproved television variety shows may not be rebranded as internet variety shows and broadcast through the internet, IPTV, or Internet TV (OTT). Online A/V programs must be reapproved by the relevant authorities for rebroadcast on radio or television stations.

All broadcast television bans apply to internet (and mobile internet) broadcasting. All bans for online content also apply to broadcast television. All platforms are banned from broadcasting any programming (or clips of programming) dubbed "complete," "uncensored," "unedited," or "deleted scenes."

Editor's Note: For more information on this topic, please see "China Tightens Rules on AV Content Distributed via Social Networking Platforms," MD 12/16/16 issue.

Keywords: online video mobile video Internet IPTV regulation television Internet TV content production SAPPRFT

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The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

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