Jewelry-sharing App 'Saphny' Wins RMB 8-digit Pre-A Funding

PE Daily, 3/18/18

Shanghai-based Xingfu Benyuan Investment Management, operator of jewelry-sharing app Saphny, recently disclosed the completion of RMB 8-digit pre-Series A funding led by Fengze Venture Capital. The funding will be used to enhance user experience, said Saphny founder Tong Jiahui.

Saphny is a jewelry-sharing platform using a "limit experience" model. Consumers can set their own limit and exchange jewelry an unlimited number of times. The "limit" refers to the amount of jewelry a user can "experience" at a time. Limit is gained by charging an account, directly placing a rental order, or submitting unused jewelry to the platform.

Saphny was launched in September 2016, and previously won angel funding in September 2017. The site has fan communities in more than 200 cities across China.

Saphny has dedicated risk control guarantees with an insurance policy on every product, according to Tong.

Keywords: Xingfu Benyuan Saphny Fengze Venture Capital VC Tong Jiahui funding wireless angel funding

Feedback

Sending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily