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Baidu to Launch C2C Platform in 2008, 2/15/08

In a conference call with investors Baidu (Nasdaq: BIDU) CEO Robin Li said that Baidu would introduce its own C2C platform in 2008, adding that the company's investment in C2C would be "significantly lower" than its investment in the Japanese market, and saying that it would not generate revenue in 2008.

During 2007, Baidu invested RMB 73 mln in the Japanese market; Baidu Japan is not expected to generate revenue in 2008.

Keywords: e-commerce overseas strategy online search 2008 Baidu BIDU C2C Internet Japan Robin Li


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