Tencent Pursues Third-Party Apps,

Tencent Pursues Third-Party Apps, "Like" Button

Sina Tech, 11/29/10

Martin Lau, president of Tencent (0700.HK), has told the Financial Times that the company plans to imitate Facebook by opening certain platforms to allow users to "like" third-party websites and application developers.

Lau said that Tencent is currently experimenting with approximately ten third-party applications for its SNS Qzone and third-party payment platform Tenpay. Tencent is also testing a "like" feature with a number of third-party websites. Currently, fewer than 10 websites are participating, but Lau said Tencent expects that number to grow five to ten times within the next 6 to 12 months.

Lau added that Tencent will give a revenue share to third-party developers, and expects the traffic to other websites to create a new advertising business for the company.

Keywords: Martin Lau Internet Tenpay Qzone Tencent SNS revenue share third-party payment 0700.HK online advertising

Feedback

Sending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily