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GAPP Intervenes in 360Buy, Dangdang Price War

BiaNews, 12/23/10

Liu Qiangdong, CEO of Beijing-based IT products B2C e-commerce platform 360Buy, has disclosed that China's General Administration of Press and Publication (GAPP) has brought 360Buy and rival Chinese B2C e-commerce site Dangdang (NYSE: DANG) together to discuss their recent online book price war.

GAPP did not declare a position, but wishes to avoid any market disruption.

Editor's Note: For more background on this topic, please see "360Buy Criticizes Dangdang for Unfair Competition" MD 5/22/10 issue.

Keywords: regulation Liu Qiangdong e-commerce Internet B2C 360buy Dangdang GAPP DANG

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