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Sohu Microblog, Hunan TV Launch Interactive TV Show

CCID, 12/31/10

Chinese Internet firm Sohu's (Nasdaq: SOHU) microblogging platform has partnered with Hunan Satellite TV, a subsidiary of broadcasting network Golden Eagle Broadcasting System (GBS), to launch an interactive program called "Haoqi Da Diaocha" (official English name: "Curiosity Investigate"). The program will debut on January 3 with extensive involvement from Sohu Microblog.

Show creator Xie Dikui said the program will engage audiences via TV, the Internet and mobile.

The show will invite viewers to submit "curious questions" to its official Sohu Microblog account (t.sohu.com/p/u/28222184), then vote on the most interesting question for the show to examine and investigate. Users are also invited to submit their own ideas and theories.

Keywords: Xie Dikui Internet Hunan Satellite TV Golden Eagle Broadcasting System Sohu microblogging television

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