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Sumavision Subsidiary Wins Gehua STB Ad Rights

Sohu, 11/23/11

Beijing Xingji Wushuang Culture Communications, the TV advertising subsidiary of digital video and IPTV system provider Sumavision (300079.SZ), has obtained the exclusive 2012 boot-up screen advertising rights on Beijing-based cable TV and broadband operator Gehua's (600037.SH) HD bi-directional cable DTV set-top boxes.

Launched in 2010 with a RMB 44 mln capital injection from parent company Sumavision, Xingji Wushuang provides a range of digital TV ad circulation solutions.

Keywords: Xingji Wushuang Culture Communications bi-directional TV advertising television Gehua DTV cable TV Sumavision 600037.SH 300079.SZ HDTV set-top box


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