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Tudou, Sohu, LeTV Block Youku's Video Search Engine

Tencent Tech, 1/12/12

Chinese online video site operator Tudou (Nasdaq: TUDO) has announced that it - along with Sohu (Nasdaq: SOHU), LeTV (Leshi) (300104.SZ), and other online video sites - have adopted technical measures to prevent rival Youku's (NYSE: YOKU) video search engine, Soku, from indexing content on their sites.

Youku was unavailable for comment, but a search on Soku for Gossip Girl, which is licensed by Sohu, turned up no results from Sohu Video.

Editor's Note: For more information on this topic, please see "Tudou Accuses Youku of Copyright Infringement," MD 12/16/11 issue. In response to the news summary above, a representative of Youku contacted Marbridge with the following statement: "Soku, Youku's self-developed video search engine, is designed to offer Youku's users accurate, convenient video search results, and will include links to videos on competing platforms to the greatest extent possible. The interests of Youku's users and the quality of their experience are of paramount concern to Youku. Soku will continue to provide users with search result information for all Chinese video sites, including video URLs, but will no longer link directly to videos on certain competing platforms."

Keywords: content Internet online video LeTV Tudou video search Youku Sohu Soku 300104.SZ YOKU TUDO Leshi online search


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