Fireswirl Meets Sales Target with Taobao Flagship Online Store
Fireswirl News Release, 1/20/12
Canadian e-commerce operator Fireswirl Technologies has announced that, with the record-breaking opening of the fourth movie of the "Pleasant Goat and Big Big Wolf" animation series "Mission Incredible: Adventures on the Dragon's Trail" in China, the Company's "Pleasant Goat and Big Big Wolf" official online store and Taobao flagship store had 1,000 online orders per day in January, after only two months of the stores' opening.
The movie grossed RMB 20 mln (approx. CND 3.2 mln) on its debut day in the box office. It surpassed the record of the previous "Pleasant Goat and Big Big Wolf" movie and set a new first-day box office record for a Chinese animated movie. The movie is distributed by The Walt Disney Company.
Fireswirl sets up, operates and maintains the "Pleasant Goat and Big Big Wolf" official online store and Taobao flagship online store in China. The online store generates revenues through sales of related merchandise and kids' apparel.
"Pleasant Goat and Big Big Wolf," also known as "Xiyangyang," is the No.1 cartoon series in China. In 2010, the third animated movie derived from the series broke the domestic box office record for a Chinese produced animated movie.
Keywords: Disney e-commerce Taobao Internet animation sales target Fireswirl
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