Kaixin001 Debuts Private Social Mobile App
Sina Tech, 4/16/12
Chinese social networking site Kaixin001 has released a private social mobile application called "Meike" which allows users to build small-scale, intimate social networks with close friends and family members for the purpose of sharing more personal content. Meike products have already been released in Apple's App Store, and its Android version is expected to go online officially in April. At present, Meike applications include "moment-sharing" functions such as photos, words, check-ins, watching TV, movies, reading, shopping, dinner, and so on. Users can log onto Meike through Kaixin001, but Meike's friend networks are built independently of users' original Kaixin001 networks, which are not subject to restrictions on the number of friends added.
Meike's most prominent feature is its "sub-account" concept. The application will utilize existing social information putting those friends with whom users might want to share private information into the "close friend circle" with its 66-person limit, while users can create other sub-accounts for those friends with which they do not have the closest relationships; these sub-accounts are not numbers-restricted.
Keywords: mobile SNS Meike Kaixin001 mobile application wireless
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