Suning.com Launches Beverage Channel

DoNews, 11/30/12

Chinese consumer electronics and home appliances retailer Suning's (002024.SZ) online B2C site Suning.com recently launched a new channel dedicated to food, beverages, and health products. Product offerings in the channel currently include alcoholic beverages, snack foods, staple grains and cooking oil, cookies and cakes, health foods, seasonings, imported foods, regional specialties, and instant foods.

Suning.com executive VP Li Bin said that as the most frequently repurchased items in e-commerce, foods and beverages could potentially bring in new Suning.com customers, and improve customer experience and customer stickiness for the site's existing users.

Keywords: e-commerce Internet B2C Suning 002024.SZ Li Bin Suning Yigou

Feedback

Sending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily