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CNZZ: Qihoo 360 Search PV Share Up 2.7 Ppts in October

CNZZ, 11/05/13

Chinese internet company Baidu (Nasdaq: BIDU) captured 63.86% and 61.72% of China's October online search engine market in terms of page views (PVs) and unique visits (UVs), respectively, down from 65.55% and 63.14% in September, according to Alibaba Group's third-party web analytics subsidiary CNZZ.

Chinese internet services and security software provider Qihoo 360 (NYSE: QIHU) garnered 20.85% and 21.39% of October PVs and UVs, respectively, up from 18.20% and 19.04% in September.

Internet firm Sohu's (Nasdaq: SOHU) online search subsidiary Sogou took 9.75% and 10.45% of October PVs and UVs, respectively, down from 10.24% and 10.54% in September.

China's Online Search Market Traffic Share - October 2013

Search EngineTraffic Share (PV)Traffic Share (UV)
Baidu63.86%61.72%
Qihoo 360 (So.com)20.85%21.39%
Sogou9.75%10.45%
Soso2.76%3.19%
Google1.66%1.76%
Bing0.59%0.78%
Yahoo0.38%0.52%
Youdao0.11%0.17%
Others0.03%0.04%


Editor's Note: CNZZ's search query share statistics include both PC and mobile search queries. However, while CNZZ tracks over 5 mln PC and mobile websites in compiling their search statistics, due to some limitations on CNZZ's current technology and tools, their statistics track only search queries made via PC or mobile browsers (i.e. search traffic from mobile apps and other sources are not tracked).

Keywords: Internet online search Baidu Bing Sogou Soso Youdao Google Sohu Yahoo BIDU Qihoo 360 Alibaba Group QIHU market share Internet traffic national statistics

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The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

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