Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

Ctrip Opens 50 Offline Stores Throughout China

Beijing Business Today, 8/01/17

Chinese online travel service provider Ctrip (Nasdaq: CTRP) recently announced that it has established partnerships to open 100 offline travel stores throughout China, of which more than 50 have already begun operating.

Stores are located in cities including Beijing, Chengdu, Wuhan, Hangzhou, Xi'an, and Shenzhen. The company will soon have 44 outlets operational in Beijing and more than 30 in Sichuan province.

Since Ctrip's Beijing outlets began operating in June, total sales revenue has reached more than RMB 30 mln, and the largest one-month revenue total for a single store exceeded RMB 2 mln. The average order total during the first month of operations was RMB 4,000, approximately 40% higher than the average at traditional offline travel agency outlets. The most popular products were group travel products, followed by independent travel and custom tour products.

Editor's Note: For more information on this topic, please see "Update: Ctrip Opens Offline Stores in Beijing," MD 6/24/17 issue.

Keywords: retail Internet Ctrip online travel CTRP


Please note, all fields are required.
None of your personal information will be shared with third parties.



The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports