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Sina Releases Content Statistics

Sina Tech, 10/28/08

Chen Tong, acting vice-president and editor-in-chief of Internet portal Sina (Nasdaq: SINA) said today that to date more than 6,000 media outlets have formed partnerships with Sina, including well-known overseas wire agencies, television stations, newspapers, magazines, and major Internet portals. Among the 6,000 participating entities, text copyrights owners account for 90%, while professional image and photography organizations account for 3%, video for 3%, and other partnerships for 4%. At present, Sina cooperates with more than 200 video media partners, (approximately 3% of its total media partners) however, its investment in video accounts for 25% of its total investment.

Each year, Sina has approximately 20% annual growth in its number of partners.

Keywords: online video Chen Tong content Internet portal Sina statistics

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