Rumor: Jingdong to Acquire MediaV for USD 700 Mln
Tech Web, 11/18/13
According to sources close to the matter, Beijing-based B2C e-commerce platform Jingdong will soon acquire Shanghai-based online advertising technology and service provider MediaV Advertising for USD 700 mln.
Since 2010, Jingdong has employed MediaV's services for much of its online advertising. Among the top 50 e-commerce sites in China, roughly 80% use MediaV to place online ads.
Representatives from both companies have denied the rumor.
Editor's Note: For more background on this topic, please see "Rumor: Jingdong to Acquire MediaV" MD 8/10/13 issue.
Keywords: e-commerce Internet online advertising MediaV Jingdong M&A ad agency B2C
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