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Paixie, Qihoo 360 Web Directory Partner on "12/12" Promotion

Ebrun, 12/11/12

Chinese online shoe B2C seller Paixie.net recently partnered with Beijing-based Internet firm Qihoo 360 (NYSE: QIHU) for the upcoming December 12 promotion on the shopping channel of Qihoo 360's online web directory. Paixie and Qihoo 360 will work together closely on product resources, promotional activities, logistics, and service systems.

A spokesperson for Paixie said that in addition to enabling precise customer targeting and high-quality order conversions, the company hopes to protect customer interests and increase security for online purchases through its partnership with Qihoo 360. Qihoo 360's search traffic currently accounts for about 20% of all search traffic leading to Paixie, the spokesperson said, and the company plans to optimize its site for Qihoo 360's search engine.

Keywords: Internet B2C online web directory Qihoo 360 QIHU Paixie 12/12 online search marketing e-commerce

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