Marbridge Daily

<- April 29, 2008 ->

SARFT Plans Overseas Promotion of CMMB

SARFT, 4/29/08

China's Academy of Broadcasting Science, under the State Administration of Radio, Film and Television (SARFT), has held a meeting to promote overseas partnerships on the CMMB standard, with senior officials from SARFT's Science and Technology Department, the Academy itself, the S2M Group and Loral Space and Communications.

Deputy director of SARFT, Zhang Haitao, said he hopes more overseas firms will adopt and promote the CMMB standard, and that SARFT will support more cooperation and exchange in the TV broadcasting technology field. An S2M Group official said S2M is to accelerate the promotion of CMMB partnerships overseas, with the aim of starting broadcasts by the end of the year. S2M will also strengthen partnerships with other international firms and recommend that CMMB be submitted as an international standard.

 

Keywords: mobile phone TV, Academy of Broadcasting Science, S2M Group, Loral Space and Communications, strategy, CMMB, international standard, overseas, SARFT, Science and Technology Department, standard, television, Zhang Haitao

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