Youku to Be Embedded in 3G Handsets

South Daily, 11/04/08

Victor Koo, CEO of video-sharing site Youku, recently revealed that Youku has already started cooperation with several 3G handset manufacturers to bring Youku content to mobile devices. These efforts are still in their initial stages, however Youku has already developed a special version of its site for Apple devices such as the iPod and the iPhone. Youku has also recently announced plans to cooperate with Lenovo Mobile on mobile video, and embed software on Lenovo handsets that can allow users to log in to Youku and watch videos directly on Lenovo phones.

Koo also claims Youku had no revenues last year, but began to earn revenue in the first half of this year. The company is experiencing double-digit revenue growth each month, and expects more than RMB 100 mln in profits next year.

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