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Asus, Dell, Hasee Fair Poorly in China's Rural Computer Initiative

Sohu IT, 7/31/09

According to China's Ministry of Commerce, 110,171 PCs were sold as part of the nationwide rural consumer electronics subsidy initiative in the period between March 16 and the end of June, generating RMB 366.66 mln in sales revenue. The average price of each PC was RMB 3,300, below the stipulated price ceiling of RMB 3,500.

Asus and Dell failed to reach even 1% of market share, while low-cost PC manufacturer Hasee sold only nine units, for a 0.01% share.

The ranking of the top 10 vendors participating in the program during the period, as reported by China's Ministry of Commerce, was as follows:

Rank Company Sales Volume (Units) Sales Revenue (RMB Mln) Market Share (% of Sales Revenues)
1 Lenovo 48,374 161.23 43.97%
2 Haier 30,165 101.74 27.75%
3 Founder 16,483 55.12 15.04%
4 Tsinghua Tongfang 12,564 40.21 10.97%
5 Hewlett-Packard 711 2.55 0.69%
6 TCL 662 1.41 0.61%
7 Great Wall 467 1.19 0.38%
8 Southwest Computer 405 0.71 0.32%
9 Acer 208 0.12 0.19%
10 Wanlida 35 0.09 0.03%

Keywords: government initiative government subsidy Lenovo 0992.HK Founder Technology Group 600601.SH Tsinghua Tongfang 600100.SH HP TCL Corporation 000100.SZ Great Wall Computer 000066.SZ Southwest Computer Acer Wanlida 002180.SZ ASUS consumer electronics Dell hardware Hasee market share Ministry of Commerce PC revenue rural sales volume statistics pricing rankings

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