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China to Accelerate Conversion to Bi-directional DTV

Lmtw.com, 8/21/09

At today's 2009 China Digital TV Forum, Wang Xiaojie, director of the State Administration of Radio, Film and Television's (SARFT) Department of Science and Technology, said that SARFT will increase its demands on the ongoing DTV conversion efforts, calling on networks which have already converted to DTV to more quickly switch to bi-directional DTV, and on networks which have not yet completed conversions to convert directly to bi-directional DTV (i.e. to directly provide subscribers with bi-directional STBs). Wang said that by the end of 2010, bi-directional DTV coverage in all major and mid-sized cities throughout the country would top 60%; by the end of 2011, coverage in these areas will reach 95%, and in other cities will top 50%. By the end of 2012, total bi-directional urban coverage throughout the country is targeted to exceed 80% of all subscribers.

Also at the forum, Zeng Jiezhong, general manager of Hunan TV Cable Network Group, said that Hunan province will convert 500,000 cable subscribers to bi-directional interactive digital TV set-top boxes (STBs) by the end of the year.

Keywords: Zeng Jiehong cable TV Wang Xiaojie bi-directional coverage conversion television China Digital TV Forum DTV SARFT Hunan TV set-top box

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