Ganji, Baidu Knows Release Campus Guide

china.com, 9/27/10

Chinese classified listings site Ganji is partnering with Chinese internet company Baidu's (Nasdaq: BIDU) Baidu Knows knowledge platform on a "Ganji New School Year" promotion. The promotion, which coincides with the launch of the new school year at universities (August 16 - September 28), provides for university students preparing to start their school year with the free Ganji Living Guide, a printed collection of listings of campus living services, train ticket sales, apartment rentals, internship opportunities, part-time jobs, second-hand goods, and product discounts.

The jointly produced website for the Ganji New School Year promotion (zhidao.baidu.com/s/kaixueri/) has received an average of more than 100,000 visits a day since launching on August 20.

Keywords: life search Internet university Baidu Baidu Knows Ganji BIDU marketing online classifieds youth Q&A

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