Sina, WiWide Promote Free Wi-Fi in Beijing

Sina Tech, 11/29/10

On November 26, Chinese internet company Sina (Nasdaq: SINA) and Shanghai-based Wi-Fi network architecture and media services provider WiWide announced that they would form a strategic partnership, in concert with the Beijing Western Food Association, for a three-month promotion that will offer restaurants free Wi-Fi connectivity and Wi-Fi equipment - as well as three months of free brand and store promotion on Sina's website - and permanent free 24x7 support services from WiWide.

Participating businesses currently include Burger King, Haagen-Dazs, Yonghe King, RBT, UBC Coffee, and Super 8 Hotels, among others. Beijing Western Food Association director Wei Qing said that the promotion was currently focused mainly on the cities of Beijing, Shanghai, and Shenzhen.

WiWide currently offers service to 6,689 businesses around the country, most of them located in Beijing, Shanghai, Shenzhen, Tianjin, Hangzhou, and Qingdao.

Keywords: WiWide wireless Wi-Fi Sina wireless networking marketing

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