Marbridge Daily

<- January 10, 2011 ->

MySpace China Starts Layoffs, Loses Executives

Netease Tech, 1/10/11

According to an industry source, MySpace China (MySpace.cn) last month laid off more than thirty employees, approximately two-thirds of MySpace.cn's total workforce. CEO Wang Lei and vice president of operations Lei Zhenjian have reportedly resigned, with executive chairman of the board Gao Qunyao filling in as acting CEO. Gao is also News Corp global vice president and head of News Corp's representative office in Beijing. He is responsible for all News Corp business operations in the Chinese market, including MySpace.cn, Star Group, Fox.com and Dow Jones Newswires.

MySpace.cn's marketing director and spokesperson Luo Peng has confirmed the staff cuts as well as the resignation of both Wang Lei and Lei Zhenjian. While Luo said he was unable to reveal the number or proportion of employees laid off, he did indicate that current staffing levels were sufficient to maintain normal operation of the website, and to implement the next stage in MySpace.cn's plans.

One of the employees laid-off by MySpace.cn described the decision as "unexpected", and said it was a decision made by the board.

Luo Peng indicated that MySpace.cn is currently undergoing a strategic restructuring, and the company plans to use more content from MySpace.com on the MySpace.com.cn website. The industry source revealed that the company will shift its focus towards mobile internet services, such as mobile social networking and mobile music.

 
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