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Tudou Opens Original Animation Studio

Sina Tech, 12/01/11

Gary Wang, CEO of Chinese online video site operator Tudou (Nasdaq: TUDO), said yesterday that the company recently launched its own original animation production company, Beijing String Digital Technology.

Tudou has also recently increased its purchases of copyrighted animation works, including an agreement signed with Hangzhou-based animation studio Xuan Guan Technology for exclusive online broadcasting rights to martial arts animation series Qinsmoon. Tudou says it will simulcast the upcoming fourth season of Qinsmoon as it is aired on domestic television, adding that the first three seasons will soon be available on-demand.

A source within Tudou said that the company has also signed agreements with CCTV's animation channel, Beijing-based TV cartoon channel Kaku TV, Shanghai-based Toonmax TV, Hunan-based Aniworld, and other domestic cartoon cable TV channels, and has partnered with several dozen Chinese animation studios. Animation, television, films and variety shows now comprise Tudou's four major content channels.

Keywords: Gary Wang Internet animation television online video Tudou cable TV CCTV Aniworld broadcasting rights TUDO legal content

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