Get the free version of Marbridge Daily delivered to your inbox

Click here to subscribe

Dangdang Posts Q2 2012 Net Loss of RMB 122 Mln

Dangdang, 8/16/12

Chinese B2C e-commerce site Dangdang (NYSE: DANG) today announced its unaudited financial results for the second quarter ended June 30, 2012. Total net revenues in Q2 2012 were RMB 1.21 bln (USD 190.1 mln), a 53% increase YoY from Q2 2011 and up 12.0% QoQ from RMB 1.08 bln in Q1 2012.

Net loss for Q2 2012 was RMB 122.2 mln (USD 19.2 mln), as compared with a net loss of RMB 28.4 mln in Q2 2011 and a net loss of RMB 99.5 mln in Q1 2012, the loss was attributed to an increase in cost of revenues and an increase in fulfillment and marketing expenses.

Media product revenue for Q2 2012 was RMB 771.9 mln (USD 121.5 mln), representing a 32% increase from the corresponding period in 2011. General merchandise revenue for Q2 2012 was RMB 402.5 mln (USD 63.4 mln), representing a 110% increase from the corresponding period in 2011. Other revenue including revenue from third-party merchants in Q2 2012 was RMB 33.4 mln (USD 5.3 mln), representing a 122% increase from the corresponding period in 2011.

Dangdang had about 5.7 mln active customers in Q2 2012, representing a 23% increase from the corresponding period in 2011. Total orders for Q2 2012 were approximately 11.1 mln, a 20% increase from the corresponding period in 2011.

Dangdang expects its total net revenues in the third quarter of 2012 to be approximately RMB 1.27 bln.

To view the complete report please see here.

Keywords: active users guidance e-commerce Internet loss revenue B2C Dangdang DANG Q2 2012 profit fiscal report

Feedback

Please note, all fields are required.
None of your personal information will be shared with third parties.

SendingSending

Disclaimer

The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

Marbridge Daily Premium

Interested in gaining full access to all newsletter articles and the Marbridge Daily archive? To learn more about premium subscription options, including pricing, please:

Click here

Marbridge Consulting RSS Feed

Marbridge Reports