ChinaNet Launches Multi-Platform Marketing Service for SMEs

ChineNet IR, 11/08/12

Chinese online and TV advertising firm ChinaNet Online Holdings (Nasdaq: CNET) today announced that the company has launched a new multi-platform marketing service for small and medium sized enterprises (SMEs) in China called Microsale 360.

Microsale 360 is an integrated advertising and marketing service for social networking services, including multi-blogs forums, key discussion forums, and other key social networking services portals in China in combination with search engine marketing (SEM) and search engine optimization (SEO). This service allows advertisers to efficiently target customers across online, mobile and social media. By aggregating search data across several popular platforms such as Baidu (Nasdaq: BIDU) and Sina (Nasdaq: SINA) and Tencent (0700.HK) Weibo microblogging accounts, Microsale 360 helps advertisers optimize their online and mobile advertising campaigns using real-time data from millions of potential customers. ChinaNet will charge SMEs between RMB 5,000 to 10,000 per month (USD 800 - 1,600) for the service.

Keywords: SNS advertising online advertising Internet CNET microblogging ChinaNet online search SNS search advertising

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