Maimaibao Registered Users Exceed 40 Mln

Ebrun, 6/27/13

According to Wuxi Maimaibao Information Technology, operator of m-commerce site Maimaibao (Mmb.cn), the site has reached a cumulative registered user base of over 40 mln, and boasts a customer retention rate of 45%.

As a part of the announcement, Maimaibao CEO Zhang Xiaowei noted that the company's traffic is driven through various channels, including the Maimaibao mobile client, promotional events on SNS platforms, and SMS 'reminders.' Zhang said that Maimaibao is still operating at a slight loss, and explained that, as a retailer of comprehensive online merchandise, profit carries less significance when scale of operations is small. Zhang stated that the company will continue to maintain sustainable development and rapidly increase its scale of operations.

Keywords: m-commerce wireless registered users Maimaibao Zhang Xiaowei

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