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China's Internet User Base Hits 591 Mln in H1 2013

CNNIC, 7/17/13

The China Internet Network Information Center (CNNIC) issued its 32nd Statistical Report on Internet Development in China today, in which it found a total of 591 mln internet users in China as of the end of June 2013, up 26.56 mln from the end of 2012. Internet penetration reached 44.1% at the end of June 2013, up 2.0 percentage points from the end of 2012.

China had 464 mln mobile internet users at the end of June 2013, up 43.79 mln from the end of 2012. The percentage of internet users accessing the internet through a mobile handset increased to 78.5% during the period, up 4.0 percentage points from the end of 2012. 69.5% of H1 2013 internet users used desktop computers to access the internet, down 1.1 percentage points from the end of 2012. 46.9% of internet users accessed the internet through laptop computers, up 1.0 percentage points from 2012.

Rural residents accounted for 29.5% of China's internet users, or 165 mln people, up by approximately 9.08 mln new users from the end of 2012.

The percentage of internet users between the ages of 20 and 29 was 29.5%. 46.0% of internet users were over the age of 30.

In H1 2013, China's internet users spent an average of 21.7 hours per week online, an increase of 1.2 hours from H2 2012. In H1 2013, internet users spent an average of 11.8 hours per week accessing the internet through a mobile handset. 79.9% of mobile internet users accessed the internet at least once per day via mobile handset, and nearly 60% of mobile internet users accessed the mobile internet multiple times per day.

A total of 14.70 mln domain names were registered in China at the end of June 2013, among which 7.81 mln use the ".cn" top-level domain (TLD), accounting for 53.1% of all registered domain names, an increase of 4.0 percentage points from H2 2012. 270,000 sites have registered ".Chinese Characters for China" internationalized domain name TLDs. China had 2.94 mln websites as of the end of June 2013.

The following are the percentage of total internet users who used each of the various listed online applications in H1 2013:

ApplicationUsers (Mln)PenetrationHoH Growth
Instant Messaging497.1 84.2%6.3%
Search Engine470.4 79.6%4.3%
Online News460.9 78.0%17.5%
Online Music456.1 77.2%4.7%
Blogging401.4 68.0%7.6%
Online Video388.6 65.8%4.5%
Online Games345.3 58.5%2.9%
Microblogging330.8 56.0%7.2%
SNS288.0 48.8%4.7%
Online Shopping270.9 45.9%11.9%
Online Literature248.4 42.1%6.4%
E-Mail246.7 41.8%-1.7%
Online Payment244.4 41.4%10.8%
Online Banking240.8 40.8%8.7%
BBS141.0 23.9%-5.5%
Online Travel132.6 22.4%18.7%
Group Buy100.9 17.1%21.2%
Online Brokerage32.6 5.5%-4.9%

The following are the percentage of total mobile internet users who used various mobile applications:

Mobile ApplicationPenetration
Mobile Instant Messaging85.7%
Mobile Search69.9%
Mobile News67.6%
Mobile Music52.6%
Mobile Microblog49.5%
Mobile Literature43.9%
Mobile SNS42.2%
Mobile Gaming34.8%
Mobile Video34.4%
Mobile E-Mail27.3%
Mobile Payment17.1%
Mobile Shopping16.5%
Mobile Banking15.6%
Mobile Travel7.5%
Mobile Group Buy6.8%

Keywords: mobile gaming Internet mobile application mobile literature online video online banking mobile video online travel online literature online music instant messaging mobile payment mobile music mobile banking mobile search mobile SNS mobile travel SNS domain name e-mail Internet users mobile e-mail mobile Internet online payment microblogging online shopping online gaming e-payment online information service mobile IM mobile bulletin online search group buying national statistics

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