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China's H1 Average Monthly Mobile Data Use Hits 123 MB Per User

Mooboo, 8/07/13

China's average monthly mobile data usage per mobile Internet user reached 122.8 Mb in H1 2013, up 36.6% YoY, according to figures released by the Ministry of Industry and Information Technology (MIIT). The user base for mobile music and video, mobile gaming, and mobile literature increased 14.0%, 18.9%, and 28.7% from the end of 2012, respectively.

IT product and service revenue was RMB 2.07 trln in H1 2013, an increase of 20.7% YoY. Of this figure, revenue for the telecom industry reached RMB 564.26 bln, up 8.9% YoY. Revenue for software technology services (including software products, IT and consulting, data processing, and data storage services revenues) reached RMB 834.58 bln, an increase of 24.5% YoY. Revenue for information terminal products (including color TVs, set-top boxes (STBs), notebook computers, tablets, mobile handsets, and telecom systems equipment) reached RMB 616.8 bln, an increase of 28.7% YoY.

Sales of notebook computers, color TVs, and mobile handsets in H1 2013 reached 20.53 mln, 39.68 mln, and 244.44 mln units, respectively, up 9.1%, 35.6%, and 31.1% YoY.

China's online shopping market gross merchandise volume (GMV) reached RMB 855.9 bln in H1 2013, an increase of 60.2% YoY. This figure accounted for 7.7% of China's total retail sales volume for consumer goods. The online advertising market reached RMB 34.67 bln in H1 2013, an increase of 44.7% YoY. Automobile, clothing and travel advertising were the main forces driving this figure.

Keywords: national statistics mobile video TV set mobile gaming mobile data mobile literature notebook revenue wireless MIIT mobile music H1 2013 handset set-top box GMV

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The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.

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