Aug 16, 2011
A news expose on China's national broadcaster CCTV's finance channel CCTV-2 yesterday evening alleged that Chinese internet company Baidu's (Nasdaq: BIDU) Phoenix Nest search advertising platform had a number of loopholes allowing scam websites to place search ads on Baidu targeting Chinese users.
Taobao Alliance, the affiliate advertising program of Chinese B2C and C2C e-commerce company Taobao, today announced a RMB 2 bln investment plan aimed at small and mid-sized websites, with RMB 1.5 bln allotted for Taobao merchants and the remaining RMB 500 mln set aside for external e-commerce sites that belong to Taobao Union and are covered by Taobao's Etao.com e-commerce search engine.
The information contained in this newsletter is based upon sources that Marbridge Consulting believes to be reliable, and we have made every effort to translate the original articles or article excerpts as faithfully as possible. However, Marbridge Consulting makes no warranty of and assumes no legal responsibility for the accuracy of either the original source material or the English language translations.
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